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Recognition for the Ennoblement of the Human Sprit in Academics, The Arts, and Human Welfare

1993 Laureates

* Chang-Bong Choi
  • Mass Communication
  • * Chang-Bong Choi
    President, Munhwa Broadcasting Corp.
  • Education & Work Experience
    1925 Born in North Pyengan Province, Korea 1956 Graduated from Department of English Literature, Korea University. 1957 Completed a broadcasting course at Boston University, U.S.A. 1956 ~ 1963 Founding member of four new broadcasting networks in Seoul: HLKZTV, MBC Seoul, KBSTV and DBS. 1963 ~ 1971 Acting director of Donga Broadcasting Corp.(DBS). 1971 ~ 1976 Vice President and Director General for Broadcasting at Korean Broadcasting System(KBS). 1980 ~ 1985 Chairman of the Korean Public Performance Ethics Committee. 1984 ~ 1989 Vice Chairman of the Korea Broadcasting Commission. 1989 ~ 1993 President of Munhwa Broadcasting Corp.(MBC).

Achievements

Mr. Chang-Bong Choi, 67, has played a leading role in the development of broadcasting in Korea throught its early years. He played a part in laying the foundation for major networks and helping them grow in their early years. Mr. Choi was among the pioneer broadcasters who set up Korea`s first TV station, HLKZ-TV, in 1956. Then he worked for the state-run KBS, preparing for its TV broadcasting which began in 1961. He insisted that, in order to grow to a network with international influence like BBC of England or NHK of Japan, KBS had to be independent of government control and made a public corporation. KBS owes him for much of the progress it has made over the years as a public network.

At the same time, Mr. Choi played a indispensable role in the birth of such private radio stations as MBC and DBS. Particularly, his service for DBS added an unforgettable page to the history of Korean mass communication as a symbol of struggle for the freedom of speech. In June 1964, Mr. Choi and several of his colleagues were imprisoned under martial law. Their crime was criticizing the government, during a news program, for its humiliating attitude in their diplomatic normalization talks with Japan. As president of MBC, Mr. Choi made great efforts to a broadcasting company with integrity, mainly through broadcasting based on the facts and free competition among networks.